More orders. More pressure. More room for fulfillment errors Fast growth in D2C is exciting right up until you realize your inventory numbers are fiction. Not malicious fiction — just slow drift. A unit miscounted here, a return not logged there, a bundle kit partially picked and shelved wrong. When you're shipping 50 orders a day out of a garage, you feel the discrepancy instantly. When you're shipping 800 orders a day out of a 3PL with two shifts, the drift is invisible unt